A good lesson…
A few weeks back when we were having some “pain” around here, Peter O. in our account management group came to me and asked if I would get on the phone with one of our very, very small publishers. We called the customer and were extremely open about some of the problems we were having at the time, didn’t try to hide anything and strongly reaffirmed our commitment to making it right (no sugar coating). This customer was so small that most organizations would probably disregard the issue and not spend nearly as much time/effort trying servicing them. Read more…