The Rubicon Project Blog

Mobile RTB – the Agency View: an Infographic by Rubicon Project

February 26th, 2013

Jay Stevens

 

Today we’re unveiling an infographic on mobile RTB, representing the views of leading agency trading desks across Europe, with the aim of providing a benchmark for the growth and development of mobile automated trading over the coming year.

The infographic covers: 2012/2013 mobile spend, how agencies are currently accessing mobile inventory, the most common advertising partners, the top challenges in buying mobile inventory and the most in demand ad formats:

Mobile RTB Infographic

You can embed the Rubicon Project Mobile RTB Infographic on your site using the following code:

<a href=”http://www.rubiconproject.com/blog/mobile-rtb-the-agency-view-an-infographic-by-rubicon-project/”><img src=”http://www.rubiconproject.com/wp-content/uploads/2013/03/MobileInfographicV4-copy.jpg” alt=”Mobile RTB – the Agency View Infographic” width=”550″ border=”0″ /></a>

Find out more about the Mobile Project.

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