Posts Tagged ‘events’

#letsfixit in New York, June 7th

June 1st, 2011

Kara Weber

We’re bustling with excitement here this week in preparation for Internet Week next week in New York. We’ve been participating in, sponsoring and hosting events at this industry tent pole event for the last three years, and each year we find it one of the most valuable sources of input, ideas and feedback for our business, first and foremost because of the opportunity it gives us to interact with premium publishers.

To deliver the most value to premium publishers, though, we need to think holistically about the display ad business, both today and into the future. If we only think about the value of the business now, we’re missing the opportunity to grow the industry overall.

It’s with this in mind that we’ve organized #letsfixit, an event focused on shifting – and growing – opportunity throughout the value chain of digital advertising. Our CEO and founder, Frank Addante, began the #letsfixit discussion earlier this year with an open call to the industry, asking everyone to join the Project: the @rubiconproject’s effort to help realize the true value of digital experiences.

We’ve invited leaders from across the industry – spanning publishers, advertisers, agencies, DSPs, ad networks and ultimately, consumers – to join us on Tuesday afternoon, June 7th, at Soho House in New York for this inaugural #letsfixit conference, where special guest moderators will lead open discussions around the topic of future digital experiences and how those experiences will be measured.

The event is open by invitation only to leaders who run ad operations, digital sales and revenue; request your invitation today.

Updated: Women in Ad Technology Dossier

May 25th, 2011

Rachel Richards

This past January we launched the first version of our Women in Ad Tech Speaking Dossier – a great go to resource for event planners, speaking proposal judges and panel committee members alike. The overall goal of the dossier was to offset  “why are there no women speaking at events in our industry” chatter and encourage all the intelligent ad tech women to participate in industry events.

We are pleased to bring you the second version (or what we like to call the “summer release”) of the dossier, featuring  women from the first version with additions such as: Shaherose Charania, Co Founder & CEO at Founder Labs and Women 2.0, Alanna Clark, Director of Platform and Analytics at Admeld, Susan Coelius Keplinger, COO at Triggit, Frances Maier, President & Executive Chair at TRUSTe and Amielle Lake, CEO at Tagga Media.

Please follow this link for a free download: http://www.slideshare.net/RubiconProject/women-in-ad-technology-dossier-may-2011

We are sure there are many more amazing women not featured in this dossier. Email Rachel@rubiconproject[dot]com with additions you’d like to see made in the next version – which is due to hit stands mid August.

Here’s to an eventful summer!

Introducing the 2011 Women in Ad Technology Dossier

January 12th, 2011

Rachel Richards

Why don’t we see more women on stage? This is the common question that hits twitter feeds and inspires discussion in tradeshow halls after every large ad technology event. And I think it’s a fair question. However, instead of adding to the noise we decided to do something about it. The ad technology ecosystem is full of smart, funny, powerful, thought-provoking women. It’s time to shed some light on these individuals.

With that, we are excited to present the 2011 Women in Ad Tech Dossier. Available for free download here: http://www.slideshare.net/RubiconProject/women-in-ad-technology

Event planners, speaking proposal judges, panel committee members: no more excuses! This dossier is full of women in the ad technology world who are a force to be reckoned with and are fully capable holding their own at events and on stage. We hope you’ll find this dossier to be a useful go-to resource, and as a result will start to introduce new faces and voices to tradeshow agendas.

Of course, there are plenty of woman that have not been included in this first iteration. We consider this dossier a living document and welcome recommendations on equally brilliant woman to be added to the list. If you’d like to see someone added, feel free to send an email to Rachel@rubiconproject.com .  Last but not least, if you have a speaking opportunity for a woman in this dossier and would like an introduction – feel free to reach out.

Looking forward to a year full of innovation, debate and maybe even a few showdowns.

Where will you find the Rubicon Project over the next 2 months? Here’s the skinny …

August 2nd, 2010

Rachel Richards

First stop … Sonoma, California for the AdMonsters US Publisher Forum on August 15-18! Please be sure to look for Ward Flock, Director of Publisher Development and Tom Weedon, VP of Publisher Services, in their black and red Rubicon gear. Ward and Tom are excited to mingle with the group on Sunday night, learn more about Publisher’s challenges in the market and share some of the industry trends we have seen in 2010.  Of course, you’ll also find them at Monday night’s cocktail hour and dinner. Sonoma here we come!

Next up … a nonstop September! First things first, hallo Germany! Our international team will be hitting the conference floor at DMEXCO in Germany on September 15-16. You’ll find us in booth space G-053 with plenty of collateral surrounding our technology, products & services. In addition to this, our VP and GM of International, Jay Stevens, will be presenting a Rubicon Project overview and showcasing our award winning yield optimization platform, REVV.

Following DMEXCO, our international team will make the trek back to London for ad:tech UK. On September 22nd at 10:30am, don’t miss Ben Trenda, VP of US Demand, present “Get Real: How RTB and DSPs Impact the Online Advertising Industry.” Ben and team will also be working the conference floor – meeting and mingling with industry leaders interested in learning more about the Rubicon Project (and of course, sharing a few pints of beer with current customers and partners).

Just when you thought we couldn’t possibly be traveling anywhere else in September, guess again. Off to New York Advertising Week we go! You’ll find a few Rubicon Project team members at IAB MIXX on September 27th & 28th – look for the black shirts around booth #118. Last, but certainly not least, we’ll be in the fine presence of AdMonsters once again at the OPS Forum on September 30th. It is here that our very own, Josh Wexler, will be introducing Gordon McLeod, President of The Wall Street Journal Digital Network. Although this is the first OPS event AdMonsters has put on, we are sure it is going to be a success and look forward to seeing our industry peers in attendance. Rumor has it the tickets for this event will increase by September 1st, so be sure to register TODAY!

If you’ll be attending any of these events and are interested in setting up a meeting with a Rubicon Project team member, please email events@rubiconproject.com.